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	<title>bobbyburdette.com &#187; Old Spice</title>
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		<title>VOTD: MSH: What The&#8211;?! The Hero Your Hero Could Smell Like</title>
		<link>http://www.bobbyburdette.com/votd-msh-what-the-the-hero-your-hero-could-smell-like/</link>
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		<pubDate>Fri, 01 Oct 2010 19:12:54 +0000</pubDate>
		<dc:creator>Bobby Burdette</dc:creator>
				<category><![CDATA[Video]]></category>
		<category><![CDATA[Marvel]]></category>
		<category><![CDATA[Mustafa]]></category>
		<category><![CDATA[Old Spice]]></category>
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		<title>More OLD SPICE &#8220;Man&#8221; Campaign obsession, the whole shabang!</title>
		<link>http://www.bobbyburdette.com/more-old-spice-man-campaign-obsession-the-whole-shabang/</link>
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		<pubDate>Wed, 14 Jul 2010 14:49:39 +0000</pubDate>
		<dc:creator>Bobby Burdette</dc:creator>
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		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[Old Spice]]></category>

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		<description><![CDATA[I&#8217;m on a horse! Nuff Said!]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.notcot.com/images/2010/07/foam3f.jpg"><img src="http://www.notcot.com/images/2010/07/foam3f.jpg" alt="" align="none" /></a><br />
I&#8217;m on a horse! Nuff Said!</p>
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		<title>The Making of the original &#8220;MAN&#8221; Old Spice TV Spot</title>
		<link>http://www.bobbyburdette.com/the-making-of-the-original-man-old-spice-tv-spot/</link>
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		<pubDate>Wed, 14 Jul 2010 12:30:18 +0000</pubDate>
		<dc:creator>Bobby Burdette</dc:creator>
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		<category><![CDATA[Commercial]]></category>
		<category><![CDATA[Old Spice]]></category>
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		<description><![CDATA[I love commercial production. From the development of the creative to the actual production of the spot. They can truly be mini movies and this is a great view into the creative and production process of one of the best ad campaigns in years IMHO. It&#8217;s a bit long but totally worth it. Weiden+Kennedy are [...]]]></description>
			<content:encoded><![CDATA[<p>I love commercial production. From the development of the creative to the actual production of the spot. They can truly be mini movies and this is a great view into the creative and production process of one of the best ad campaigns in years IMHO. It&#8217;s a bit long but totally worth it. </p>
<p>Weiden+Kennedy are the creative minds behind the Old Spice campaign. Right now, I&#8217;m very jealous that I&#8217;m not working at an agency working on a campaign like this. </p>
<p>Recently, they started <a href="http://twitter.com/oldspice">tweeting</a> and &#8220;<a href="http://www.youtube.com/user/oldspice#p/u">youtubing</a>&#8221; responses to their fans and followers. BRILLIANT! </p>
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