I found this great article today asking the question What Does A UX Strategist Do? The term UX is still new in the common folks lexicon but it gaining traction.
Here are a couple of definitions that I tend to agree with:
a UX Strategist uses consumer insights he’s gathered from research, psychology, and UX best practices, takes a consumer-centric approach to helping an organization make strategy decisions, and acts as a change agent within an organization.
It goes all the way from defining the strategic objectives—vision and strategy—to team objectives and tactical plans, as well as execution and monitoring.
I also found it interesting that this question even needs to be asked. But it’s a good idea for those of us who are trying to take lead in this field (and UI) to all get on the same page early on so that the job doesn’t get fragmented… ie. “web designer”.